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Sonic

3D visuals and film for Sonic — an idea hub imagined as a garage on Mars

2023Creative Technologist
  • Blender
  • 3D Rendering
  • Twinmotion
Sonic

Sonic is a high-end Product, Technology and Strategy Studio based in Amsterdam, specializing in discovering, building and scaling excellent technology products users love, worldwide.

For their brand I produced a set of 3D visuals and a film built around a single idea: an idea hub imagined as a garage on Mars — a place where new products are prototyped at the frontier. I modeled, lit and rendered the concept in Blender and Twinmotion for use across their website.

Sonic hub resting on a Martian ridge at sunset

The exterior reads as a precise, machined object dropped into a raw landscape — a corrugated metal shell catching the last thread of warm light against deep desert shadow.

Closed Sonic hub glowing at dusk on Mars Detail of the illuminated corrugated edge

When it opens, the shell reveals a bright, clinical workspace — the contrast between the harsh outside and the calm, focused interior driving the whole narrative.

Sonic hub opening to reveal a glowing white interior Sonic hub interior spilling light onto the Martian ground

Inside, the studio’s identity takes over: clean white surfaces, considered furniture and the Sonic mark — the kind of space where products get built.

Sonic hub interior workspace with branded wall